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'''This is a picture of a rabbit...'''[[File:Duck-Rabbit_illusion.jpg|700x700px|alt text|center]] | '''This is a picture of a rabbit...'''[[File:Duck-Rabbit_illusion.jpg|700x700px|alt text|center]] | ||
[[File:Duck or rabbit?.jpg|alt=Duck or rabbit?|thumb|Duck or rabbit?]] | [[File:Duck or rabbit?.jpg|alt=Duck or rabbit?|thumb|Duck or rabbit? Or both?]] | ||
'''...actually it's a duck.''' If you haven't seen this picture before, the initial comment above primes you to think it is a rabbit, where in fact it could easily be either a '''duck''' or a '''rabbit'''. The brain determined to accept the suggested duck option rather than to critically assess what the author suggested as it takes more energy. This is called framing, it occurs when information is hazy and is given to you via a third party. | '''...actually it's a duck.''' If you haven't seen this picture before, the initial comment above primes you to think it is a rabbit, where in fact it could easily be either a '''duck''' or a '''rabbit'''. The brain determined to accept the suggested duck option rather than to critically assess what the author suggested as it takes more energy. This is called framing, it occurs when information is hazy and is given to you via a third party. | ||