Psychological manipulation techniques: Difference between revisions
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Edward | Edward Bernays, the cousin of Sigmund Freud figured he could use his Freud's techniques in making people consume more. This lead to the development of modern marketing techniques such as [[framing]]. The techniques take advantage of inherent [[cognitive biases]], [[popular delusions]], [[heuristics]] and [[psychological fallacies]], to '''trick''' people into consuming more than they need. | ||
Revision as of 23:43, 9 February 2022
Edward Bernays, the cousin of Sigmund Freud figured he could use his Freud's techniques in making people consume more. This lead to the development of modern marketing techniques such as framing. The techniques take advantage of inherent cognitive biases, popular delusions, heuristics and psychological fallacies, to trick people into consuming more than they need.