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When you find yourself in a hole, the best thing you can do is stop digging. | When you find yourself in a hole, the best thing you can do is stop digging. | ||
=== Questions you can ask to identify this bias... === | |||
''Do you currently work on a project that you only do so because you have already spent the money rather than because there may be future benefits?'' | |||
''Have you ever increased your investment after initially experiencing a loss?'' | |||
''Do you have someone in your life who you only keep because you have a lengthy history with them?'' |