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<div class="res-img">[[File:Cognitive Dissonance2.png|alt=Cognitive Dissonance|center|Cognitive dissonance quote]]</div>[[File:Prejudice.png|alt=Prejudice|thumb|'''Figure 1'''. Prejudice can sway a crowd more easily than logic as it is associated with emotion.]]'''In an ideal world, rational people who encounter strong new evidence that contradicts their beliefs would evaluate the facts and change their views accordingly. But that’s generally not how things | <div class="res-img">[[File:Cognitive Dissonance2.png|alt=Cognitive Dissonance|center|Cognitive dissonance quote]]</div>[[File:Prejudice.png|alt=Prejudice|thumb|'''Figure 1'''. Prejudice can sway a crowd more easily than logic as it is associated with emotion.]]'''In an ideal world, rational people who encounter strong new evidence that contradicts their beliefs would evaluate the facts and change their views accordingly. But that’s generally not how things work in the real world.''' | ||
Partly to blame is cognitive dissonance which is a physical pain that can kick in when people encounter evidence that runs counter to their beliefs. Instead of reevaluating what they’ve believed up until now, people, due to this pain tend to reject the incompatible evidence. Psychologists call this phenomenon belief perseverance and everyone can fall prey to this ingrained way of thinking. | Partly to blame is cognitive dissonance which is a physical pain that can kick in when people encounter evidence that runs counter to their beliefs. Instead of reevaluating what they’ve believed up until now, people, due to this pain tend to reject the incompatible evidence. Psychologists call this phenomenon belief perseverance and everyone can fall prey to this ingrained way of thinking. | ||