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Preface

All references made in this wiki come from scientific journals based upon access to data that would not have been possible without the incredible work performed by Aaron Schwartz and Alexandra Elbakyan in the creation of Sci-hub, a decentralised shadow library of copyrighted scientific research papers. BurnZero is maintained by an anonymous group of moderators one of which is Voytek Bereza, a GPhC licensed prescribing pharmacist specialising in neuropsychopharmacology based in Sydney. If you find any factual errors we offer a bounty, just post the error on our subreddit to claim. Please read the following with a critical yet, open mind.

Part 1: Introduction

We are running out of places to hide from the ecological crisis. Whilst we are working on solutions to deforestation, biodiversity loss and climate change, these are only remedies to symptoms, not the underlying cause. Common logical fallacies mean most of us are unaware or have been pacified to how imminent the threat is. A few have elevated representatives to power to address the issue, only to find them captured by bad science and big finance.

It is said that to defeat a foe you must divide and conquer. However, we instinctively do it to ourselves through egotism and tribalism. XR, Greenpeace, Sea Shepherd... all fight for the same cause but are segregated, losing economies of scale and widespread public support. Solidarity is desperately needed but this requires trust in a cohesive vision. This evolving wiki, BurnZero, is dedicated to the pursuit of that goal.

Part 2: Popular Delusions

Our personal paradigm often positions itself as the only paradigm. However, popular delusions and cognitive biases distort our view of a commonly shared reality. Before we can effectively address this crisis, first we must look at ourselves and dissolve our perceptual framework and assimilate new modes of thought. Due to the limited timeline involved and the degrading neuroplasticity of those in power, traditional learning is no longer suited for the task. We need to induce pivotal mental states to change our minds before an ecological tipping point will.

Part 3: Learning from our mistakes

Our social experiments have failed to provide us with a long-term, sustainable solution. Communism in the 1900's highlighted our selfish genes as primary drivers and neoliberalism has now brought us to the brink of environmental collapse. Instead of framing these failed systems as two ends of a spectrum and then bickering which is best, we need to accept they have failed and invent something new. New technologies have developed since Adam Smith and Marx, which might enable us to envisage something better.

Part 4: The Bad Machine

Corporate irresponsibility has been known since their inception. When the corporate structure was first invented, the powers that be only allowed them to form for short periods of time after which they would have to be dissolved. The reason for this limitation on their operational life was that the judiciary feared that as the corporate structure limits liability a whole range of destructive habits might be unleashed with noone to blame. However as corporates became more and more powerful they effectively lobbied for the removal of dissolution controls and became the first semi-autonomous profit generating machines, opening Pandora's box. Today the vast majority of global externalities (such as emissions) are made by 100 corporations.

Figure 1. The profit motive, working its way down the chain via fiduciary duty.

Corporate objectives are codified in their founding incorporation statements (ICs) which exhibits as behaviour in its leadership via "shareholder primacy". This profit seeking behaviour then propagates through the organisation to staff behaviour via "fiduciary duty" (See Figure 1) ensuring all parts of the system work in the pursuit of financial gain of shareholders. This binding principle gives corporates the traits of an inhuman, unfeeling, machine. Furthermore, this structure works as a funnel selectively promoting the worst human traits.

Research has found people with narcissistic traits tend to get promoted 39% faster in their progression to CEO and that there are at least three times as many psychopaths in executive or CEO roles than in the overall population. Psychopaths constitute around 1% of the adult population and 20% of (North American) prison populations, they are reported to be responsible for about 50 % of all serious crimes potentially due to their lack of empathy. However, unlike psychopaths, a corporation is merely a machine and founding heuristics can be readily modified.

Part 5: Tenet of Incorporation

ICs are legal documents which detail specific rules, by which a corporation is to operate. If a corporation is analogous to a machine, ICs are the guiding principles of the algorithms inside of the system. More recently, subsets of ICs have developed called Standard Operating Procedures (SOPs) which are used to gain greater control over the moving parts of the system, i.e. its employees.

The primary tenet of any IC is the survival of the business. This leads to two common types of corporations:

1. Not For Profit - those that use profit primarily for wages such as a charity.
2. For Profit - those that use profit for wages and shareholder primacy, such as Mcdonalds.

What's common to both is that revenue generated are primarily associated with maintaining the survival of the business. So although Mcdonalds is deemed worse due to unaccounted externalities of profit so too are NFPs which hide externality costs within the pursuit of revenue for wages.

So, the question is, if the current types of ICs still create externalities which could be avoided. Is it possible to create another type of corporation which mitigates this. There have been many attempts, the most successful of which have been the creation of B Corp which certifies corporate ICs and SOPs to ensure they are sustainable. Patagonia, the clothing brand, emerged from this structure and successfully creates over 60% of its products from recycled materials. Fantastic, buy Patagonia, world saved, job done. Not so fast. although the ethical stance on a company like Patagonia is relatively better than buying Nike clothing, they are still making new clothes which requires a heavy petrochemical enabled supply chain. So can we do better?

Part 6: The Good Machine

When the concept of robotics was first invented, Isaac Asimov imagined the creation of autonomous intelligence in the form of androids however a conundrum arose. If a machine is developed which has autonomy and was sufficiently enabled, how can we ensure that it primarily does no harm to humans? Without any protective laws a machine with the purpose of purely making money will destroy everything in its path to achieve its goal. As such, Asimov developed the Four laws of robotics, distinct ethical rules to protect humans from the ruthlessness of machines:

• Zeroth Law - A robot may not harm humanity, or, by inaction, allow humanity to come to harm.
• First Law - A robot may not injure a human being or, through inaction, allow a human being to come to harm
• Second Law - A robot must obey the orders given it by human beings except where such orders would conflict with the First Law.
• Third Law - A robot must protect its own existence as long as such protection does not conflict with the First or Second Law.

If a corporation is a type of machine, these laws could also serve as the basis of a series of tenets which would enable the development of an incorporation statement of a new type of business, a good machine.

Part 7: Purpose *Under Construction*

Whilst the "transparent" incorporation statement mainly codifies exclusions, i.e what the business cannot do, it doesn't say much in regards to what it can do. In fact, the additional governance requirements, most notably the transparent tenet, actually creates a key disadvantage for the business. The more proprietary market information a business has the greater the businesses advantage is in the marketplace, knowledge is power. By employing a pure transparency tenet, all competitive advantage is lost and in theory the business would not be able to exist.

With the creation of the internet came ecommerce and business was increasing conducted in a hyper liquid market. This meant once an advantage was established it quickly dissipates due to how fast information moves, a very efficient arms race ensues, profits erode until only the lowest common denominator is left. Oddly, a recent trend has developed that once this level is reached, the only thing that can differentiate a new business is offering better ethics. Where a new entrant to a market cannot make it faster, cheaper or more efficient the business no other option but to differentiate itself by other means.

One recent example of this new trend is the online ticketed event space. Eventbrite came to the market with an easy to use system which everyone started using, once the UI was established and refined the cost of development plummeted and a new entrant emerged, Humanitix. The new entrant offers nearly exactly the same website and service, however differentiated on one key attribute, virtue. The company registered as a charity and donates its profits to helping disadvantaged kids around the world. The company is doubling in size every 6 months and now has offices in Sydney, Auckland and Denver. But is this the future of business on a dying planet? If an ethical arms race ensues is this the best we can do?

One major criticism of any Not For Profits (NFP) is that due to the lack of shareholder primacy, they are often bloated with human resources and thus inefficient.

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References